Daniel Reyes

Daniel Reyes

Daniel covers pricing strategy and value capture for SaaS businesses. He focuses on packaging, willingness to pay, and monetization experiments.

Planned Obsolescence: Designing Software to Decay

1. TL;DR & Definition Planned Obsolescence in B2B SaaS is the intentional design and lifecycle management of software to ensure it loses utility, security, or compatibility over a predetermined timeframe, forcing customers to upgrade, migrate to new tiers, or purchase…